Black Friday–Cyber Monday is the Super Bowl of e-commerce, but most brands still play it like a one-day game.

October 16, 2025

OpenAI just made ChatGPT transactional. Shoppers can now discover and complete purchases directly in chat.

October 12, 2025

Everyone in e-commerce loves talking about ads. But here’s a truth that’s becoming impossible to ignore: The real growth happens after the purchase.

October 9, 2025

The world of e-commerce is shifting fast. We are entering an era where shopping experiences are no longer confined to websites or search results.

October 6, 2025

Post-purchase monetization might be the best kept secret in the e-commerce space. Less than 5% of e-commerce brands monetize their post-purchase flow. That means out of 6 billion transactions happening across the globe per day, only a fraction are earning incremental revenue on top of their normal sales.

June 19, 2025

At Pier39.ai, we sit at the intersection of post-purchase engagement, eCommerce innovation, and real-time customer behavior. After partnering with dozens of DTC brands across wellness, fashion, food & beverage, and more—we’re seeing unmistakable trends shaping how top Shopify brands grow in 2025.

June 11, 2025